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DON'T GET BENT OUT OF SHAPE

With a set-angle stopper that won't walk off the job site, the NEW Guardian™  Conduit bender helps you get perfect bends every time.
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FISH TAPES
  • Only Blue withstands the rigors of professional use

  • Durable plastic housing and ergonomic design

  • Laser-etched markers for easy measurement


     

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BENDERS
  • Experience the strength of Blue Benders

  • Bender heads available in durable ductile iron and aluminum

  • Reinforced at stress points for extra strength and longer life

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WIRE PULLING LUBRICANTS
  • IDEAL® Yellow 77® Aerosol dries slowly to a thin, non-conductive film

  • Specially formulated to reduce friction during wire pulling

  • Non-toxic and non-corrosive

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FISH TAPE

Get Hooked.

Amanda fishing with fishtape in Naperville for content shoot that aligns with fishing video.

When it comes to fish tape, why settle for anything less than the best? Our durable, high-quality tape is designed to make your job easier and more efficient. Reel in the right tape, expertly crafted with heavy-duty materials. Trust the experts – Think Blue.™

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TRY THESE BEST SELLERS


BLUED-STEEL™

  • Laser-etched in 12" increments for easy measurement of conduit length
  • Made of high-grade carbon steel with a tensile strength of 1,600 lbs, perfect for long runs
     
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image of fish tape end

HELIX™

    • Braided polyester design for increased flexibility during complex runs
    • Non-conductive up to 1000V and retains a tensile strength rating of 200 lbs
       
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    yellow cord with metal hook at the end displayed horizontally


    S-CLASS®

    • Non-conductive fish tape with a strong fiberglass core for exceptional strength and pushing power
    • Smooth nylon jacket protects fiberglass, and provides smooth surface for great handling around bends, with a pulling strength of 500 lbs.
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    #1 Brand* in Hand Benders For a Reason

    Bender Heads

    When it comes to bending, you deserve only the best.  Reinforced for extra strength, with easy-to-see markings and a corrosion-resistant finish, our blue benders withstand a lifetime of heavy use. Whether you’re a pro or just starting out, our benders have you covered. Bend with blue. Bend with the best.

     

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    *According to Electrical Distribution Vista data (2023).


    GET THE LATEST INNOVATIONS

    E-Class™  FISH TAPE

    • Glow-in-the-dark eyelit fish tape
    • Smooth nylon jacket for navigating tough bends
    • Fiberglass core adds strength and power
    • Omni-directional pushing ability 
    • Pulling strength of 350 lbs

    Helix™  Tape

    • Twisted, triple strand
    • Ridges on exterior of tape reduce friction in conduit
    • 200 lbs of pulling strength
    • Comes in 50’, 100’ and 200’ lengths

    Blueview™  Fish Tape

    • Digital readout is accurate within 1’
    • Durable to withstand lubricants, debris, and drops up to 25’
    • BlueView technology is available in both Blued-Steel and S-Class® lines

    The Guardian™ Bender

    • Set-angle stopper with onboard storage
    • Increased visibility markings on both sides
    • In air bend angle indicators on back of head
    • Top sight angle indicators

    #1 Brand* in Hand Benders For a Reason

    Conduit Benders

    When it comes to bending, you deserve only the best.  Reinforced for extra strength, with easy-to-see markings and a corrosion-resistant finish, our Blue benders withstand a lifetime of heavy use. Whether you’re a pro or just starting out, our benders have you covered. Bend with Blue. Bend with the best.

     

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    *According to Electrical Distribution Vista data (2022).

    SMOOTH, LIKE YOU

    Don’t get tangled up with subpar products. Our wire-pulling lubricant is specially formulated to cling to cable through long pulls and eliminate clogging. Ensure a smooth, successful job every time with IDEAL.

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    SHOP AQUA-GEL® II
    SHOP YELLOW 77®
    SHOP YELLOW 77® AEROSOL

    Unbeatable Pulling Power

    Tough jobs require even tougher tools. Our pulling supplies are crafted with the durability and comfort you need to tackle the job with confidence. Put them to the test, they're built to handle it.

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    PRO-PULL™ TAPE

    • Highly legible footage markings for lightning-fast measurements
    • Woven polyester fiber that minimizes stretch and maximizes abrasion resistance
    • No rope burn here! Softer fibers to keep those hands ready to work
    MEASURE WITH MIGHT

    POWR-FISH®

    • Ultimate durability for your pulling needs
    • Continuous-fiber polyline for smooth, tangle-free dispensing
    • Rot- and mildew-resistant for long-lasting performance, even when left in conduit for future use
    PULL WITH PRECISION

    BILT FOR YOUR EASE

    IDEAL Electrical™ and BILT® make it easier than ever to learn conduit bending
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    IDEAL PRO SERIES TOOL BAGS

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    Featured Products

    blue steel fish tape
    • Laser-etched in 12" increments for easy measurement of conduit length
    • Made of high-grade carbon steel with a tensile strength of 1,600 lbs, perfect for long runs
    s class fish tape in blue casing
    • Non-conductive tape designed for use around live circuits
    • Strong S-Class® core for longer life and greater pushing power
    • Smooth nylon jacket provides great handling around bends
    • Omni-directional pushing
    stainless steel fish tape
    • Laser etched in 12” increments to provide instant conduit length
    • Won’t rust or corrode in damp locations or humid environments
    • Super clean finish prevents marks on walls or carpets
    • Great for wet or corrosive work environment
    • Smoother pay-out n Tensile strength 1,600 lbs
    zoom fish tape in blue casing
    • 19 strands of stainless steel
    • Ultrahard nylon jacket adds slipperiness, protects cables and the user’s hands
    • Excellent for corrugated plastic conduit
    • Excellent for multiple bends or wet/corrosive work environment
    • The only one in the industry
    golf fish tape in blue casing
    • Brass-plated coiled steel resists rust
    • No “memory” – hangs straight after being coiled for long periods
    • Kink proof 
    • Excellent for multiple bends
    e class fish tape
    zoom fish tape
    blueview fish tape
    aluminum conduit bender
    • Lightweight aluminum for easy handling
    • Strong enough for every day use
    • Exceptional, durable, materials for extra strength, and reinforced at stress points for longer life
    ductile iron bender
    digital bender head


    can't get enough?

    FISH TAPE LINE USER GUIDE
    WIRE LUBRICANTS SELECTION GUIDE